Authority Marketing

Authority marketing positions your business to be the logical choice for help, advice, or services. Your goal is to become the go-to person in your niche or one of the first names people think of for help. This report covers tips and strategies for positioning yourself as an authority in your market. Topics include knowing your audience, being where your audience is, identifying pain points, creating share-worthy content, joining ProfNet or HARO, creating an authority blog, webinars, and online courses.

Authority marketing is about positioning your business in a way that you become the logical choice when someone is making the decision who to turn to for help, advice, products or services.

Your goal is to become the go-to person in your niche, or at the very least, one of the first names that come to mind when someone thinks about who to turn to for help with specific topics.

In this report you will learn best tips and strategies to gain the upper hand in your market by positioning yourself as an authority.

Topics covered:

  • Know Your Audience
  • Be Where Your Audience Is
  • Identify Pain Points
  • Share-Worthy Content
  • Join ProfNet or HARO
  • Create an Authority Blog
  • Create Webinars & Training
  • Create an Online Course

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