Business Development vs Marketing: What’s the Difference?

Two labeled doors showing Business Development vs Marketing—one marked for attracting customers, the other for building partnerships.

Business Development vs Marketing is a topic that often confuses small business owners, founders, and even some teams inside growing companies. They sound similar. They both help bring in leads. And they both aim to grow the business. But they are not the same. Yes, both help your business grow.Yes, both bring in leads and […]

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