Social Media
How do I get started with social media marketing?
Be selective
Choose anywhere from Facebook, Twitter, LinkedIn, Instagram, and Pinterest. Start with one or two sites that are most relevant to your business.
Choose one target audience
To target younger generations, you may want to focus on YouTube, Instagram, and Snapchat more than other networks. An excellent way to reach moms is through Pinterest. Everybody can find something to like on Facebook.
A memorable handle
Your social media account should be consistent across all of your brands so that consumers can easily find you on any given platform.
Be yourself
Develop your personality through interacting with others nicely and humanely. People will be grateful for that, and they will follow you.
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Susie