Dos and don’ts of web design
One of the most important things in your business should be your website. It needs to look professional, it needs to be easy to use, have good and interesting content, it needs to be factual, and overall, needs to give a fantastic impression to your audience, or where would you be when it comes to […]
What does PR mean to you?
As a business, you have to get your name out there, and it’s vitally important to do it right, because a bad reputation is incredibly difficult to shake. A good reputation, however, means that your business will quickly go from strength to strength. So PR is surely worth getting right. Fashion Rider’s been chatting away […]
What takes years to build but seconds to ruin?
We live in fragile times. Anyone with a public profile or business is perhaps more vulnerable now than at any point since the first ape-like humans grunted feelings of hunger, fear or lust, thereby heralding the start of communication as we know it. If once PRs had a top-down, dictatorial view of communications, that privilege […]